Giorgio Chiellini

ChielloFan

Objectives

Enhancing the Personal Branding of Giorgio Chiellini with an innovative and entertaining app for use by his fans.

Approach

We focused on digital channels as a valuable lever of fan involvement. The key to our approach is in the engagement and the experience of an exclusive relationship, exciting and, at the same time, immediate and fun.

Execution

We designed and built the official app for Giorgio Chiellini, Juventus and Italian national football team defender. ChielloFan allows you to create and share customized images and photos and official player stickers. The app development is based on our Fotofan Framework that offers users a new and better user experience for mobile applications.

Result

The community of Giorgio Chiellini fans is more united thanks to the engagement generated from the ChielloFan app that lets you create and share personalized, funny pictures.

SAY HELLO

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IQUII S.r.l.Part of Be Group

Registered office: Viale dell'Esperanto 71 – 00144 Roma

VAT registration number 11289201003 - Cap.Soc. 10.000 €

Reg. Imprese di Roma REA n.1293642


Email: info@iquii.com

Tel. +39 06 72.15.125

Office Rome
Via Vincenzo Lamaro 13/15 Ed.U 00173

Office Milan
Piazza degli Affari 2, 20123

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