Newfie – IQUII OBJECTIVES Lovers of Newfoundland dogs constitute a particularly active vertical community. In fact, they tend to post a high amount of photos on social media where you can see them in the company of their four- legged friends. What they have been missing so far was an application designed precisely to reward […]
in: Mobile
ALPINI FOTOFAN APP OBJECTIVES Every year, during the three day gathering of the National Alpini (Alpine soldiers) Assembly, four hundred thousand people gather to demonstrate their bond to the values of one of the historic symbols of Italian tradition and culture. Our challenge was to offer participants the opportunity to experience the event as protagonists, […]
in: Mobile
IQUII – ZUKA OBJECTIVES Realizing a cool, easy to use app to customize their selfies, applying a touch of creativity and originality. APPROACH We wanted to enhance, from a marketing and customer experience perspective, the trend of the net towards the exaltation of visual content shared by users through social networks. And we chose to do […]
in: Mobile
DOCTORS WITHOUT BORDERS – #MILIONIDIPASSI OBJECTIVES The #Milionidipassi (Millions of Steps) campaign was created to tell the stories of, and put a face to, those forced to flee their country in order to save their lives. The aim was therefore to raise government awareness and public opinion of the social drama of the refugees. APPROACH […]
in: Mobile
GIORGIO CHIELLINI CHIELLOFAN OBJECTIVES Enhancing the Personal Branding of Giorgio Chiellini with an innovative and entertaining app for use by his fans. APPROACH We focused on digital channels as a valuable lever of fan involvement. The key to our approach is in the engagement and the experience of an exclusive relationship, exciting and, at the […]
in: Mobile